Open gardening guide displayed on tablet and smartphone screens, featuring garden images and text, on a light gray background.

Branding for Garden Designers

We help UK Garden Designers build brands that reflect their style, portfolio and business goals.

Through strategic branding, graphic design, and storytelling, we create brands that connect with your ideal clients and leave a lasting impression.

Why Branding matters

Many Garden Designers face challenges that can hold back growth or limit impact:

  • Attracting clients who aren’t the right fit

  • Communicating your value and design expertise clearly

  • Inconsistent branding across your website, social media, and marketing

  • Struggling to stand out in a competitive design market

  • Spending time and money on design without a clear direction

Our branding services help Garden Designers overcome these challenges. We give you the clarity and confidence to make strategic decisions that support your studio’s goals.

A smartphone displaying a social media post with an illustration of a bee on a green leaf background, resting on a closed book on a wooden table, with a woven hat nearby.

Our Services

  • A strong brand begins with strategy. Our Brand Strategy services help you define your business, your ideal client, and your positioning in the market.

    Defining Your Brand

    • Identify what your brand stands for and why you do what you do

    • Clarify your business goals and how your brand supports them

    • Define your ideal client and how your brand should be perceived

    Research & Insight

    • Analyse competitors and understand where your business fits

    • Gain insight into your ideal client to guide branding, design, and marketing decisions

    • Clarify your unique selling points (USP) and industry positioning

    Connecting with Clients

    • Develop a brand story that resonates with your ideal clients

    • Define brand values and messaging that communicate what matters most

    • Establish brand personality and tone of voice

    • Concept ideation aligned with your business and design style

  • For smaller projects or businesses just starting out, the Mini Brand Strategy includes:

    • The Brand: Brand purpose, vision

    • Research & Insight: Target market, brand positioning

    • Connecting with Clients: Brand values, messaging

  • Bring your brand to life visually with a cohesive, distinctive identity:

    • Primary & secondary logos, brand mark

    • Colour palette and font selection

    • Patterns, artistic styling, and iconography

    • Image direction and Brand Guidelines

  • A custom Squarespace website tailored to your brand:

    • Web design and development

    • Custom CSS coding

    • Mobile optimisation

    • Social media and email integration

    • Squarespace SEO

  • Create consistent, professional social media content with:

    • Story templates

    • Feed templates

    • Social banners

  • We also design print and marketing collateral to match your brand:

    • Business cards

    • Brochures & catalogues

    • Leaflets & flyers

    • Presentation documents

    • Magazine/newspaper adverts

What we do

At Studio Sulis, we give Garden Designers the tools and guidance to manage their brand with confidence and build it sustainably for long-term growth.

Every project starts with a clear understanding of your studio’s goals. From there, we create a brand strategy and identity that reflects your vision, strengthens your positioning, and connects with the clients who are the perfect fit for your work.

If you’re ready to elevate your garden design brand with purpose, Studio Sulis is here to help. Together, we’ll craft a brand that tells your story, supports your ambitions, and helps your business thrive.

A tablet displaying a gardening website with images of gardens and plants, placed on a white surface next to a green rectangular block.
Printed promotional materials for Eliza Gray Gardens, including a brochure with a garden photo, over a green background.
A beige tote bag with black text and a bee illustration, lying on a concrete surface with sunlight casting shadows across it. The text reads 'Bringing People & Plants Together' and there is a URL at the bottom, zoeclaymore.com.
A collection of brochures and flyers for a garden design service. The materials feature pictures of gardens and greenery, with text about garden and landscape design, planning, and consultation services.

“I had a really good experience working with Isabel in refining the brand identity and brand guidelines for my business. She was lovely to work with, and I would definitely recommend! I am very pleased with the results!”

Studio Pascoe

“Isabel of Studio Sulis created for me a fantastic welcome brochure having spent time developing my brand strategy and visual identity. Isabel is professional, creative and very easy to work with. She listened to my needs and offered a great service.”

Sophie Bates Architects

Ready to get started?

Whether you’re launching a new garden design business or refreshing an existing one, Studio Sulis will help you create a brand that feels authentic, strategic, and perfectly aligned with your goals.